One of the questions we frequently receive from our corporate clients is: can you tell us about the numbers your events draw in? Our answer is yes, we can prove the effectiveness of our events in terms of child and family participation, and a recent project for a local Abu Dhabi shopping mall proved our point.

We worked with the mall team to develop a 5-weekend long “Kidtacular” kids activity center in the mall’s main atrium that was ticketed so that we could track the number of folks coming through. Given the location, we were pretty confident that we would draw a substantial audience, but even we were impressed with the final tallies. Over the five-weekend time span, we sold close to 2,000 tickets and recorded more than 3,500 visitors overall.

As you can probably imagine, our mall clients were really pleased with the success of this extended event, and we left even more confident that we provided a stellar experience for so many Abu Dhabi families.